Seams or No Seams, which would you prefer?

Not long ago, Seth Godin commented on a buzzword that we’ve been guilty of using from time to time…"seamless."  As Seth points out, there are certain instances where seams are important, like on a football.  However, in some cases (like if you’re hanging wallpaper), seams can also be unsightly disturbances.  In the case of customer experience, seams are the latter.

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